About Me…

Some Professional Stuff

I have experience working with multiple areas of digital design in-depth, giving me a holistic and more strategic view of the user experience. Whether it is a content page update, or an entire user journey overhaul, I view design as the sum of all of its parts. From brand driven messaging and graphics to simplified and learnable user interfaces, I work to make digital experiences truly engaging.

On a Personal Note

On a more personal note, I am a mother, wife, and owner of way too many pets (notice all the pics, hehe). I love animals and working on my little mini farm at home. I also love toys and have a growing collection of them… must be a nostalgia thing. My free time is spent as much outdoors as possible hiking, walking, camping, whatever I can do. I am always trying to find new challenges for myself both personally and professionally. Also food. I like food a lot.

A collie laying on a couch
Black and white goat
Two white lambs
A baby donkey standing
Black and white dog holding a toy
A donkey eating grass
Dog holding tennis ball
St Bernard dog laying on a pillow
A gray dog looking up

Experience

  • Sept 2023 - Present

    • Designs and delivers digital product experience for a developer dashboard. 

    • Leads design efforts, working closely with developers to align on product versions and output. 

    • Responsible for leading/synthesizing research efforts, moderated/unmoderated, to align business and design teams on the best user interfaces and experiences for developers.

    • Continuously advocates for and educates on accessibility throug design iterations and deliverables. 

  • Jul 2021 - Sept 2023

    • Designed, tested and delivered end-to-end digital product experiences across multiple insurance products for external and internal customers for a complex modernization program. 

    • Built consistency across Auto and Property product experiences leveraging a design language system and collaborating with cross-functional teams. 

    • Responsible for leading/synthesizing research efforts, moderated and unmoderated, aligning business and teams on best UI / UX for customers.

    • Advocated for accessibility throughout design iterations and deliverables. Invested in design culture through DE&I Chair position, event planning /facilitation, represented PULSE (voice) of designers and being QA and design language rep for the team to ensure adherence.

  • Mar 2018 - Jul 2021

     • Designed and delivered user expereinces across the Compassion website. 

    • Consulted stakeholders on the user journey and product implementation.

    • Created advanced mockups, wireframes, prototypes and front-end code. 

    • Developed and executed in-depth user research while providing ongoing brand design evaluations.

  • Jul 2017 - Mar 2018

    • Created wireframes and prototypes in an Agile environment while evaluating and implemented UX best practices across all digital media for optimal user experiences.

    • Maintained the JEA.com CMS which included reviewing content and training website contributors and consulting stakeholders on accessibility.

    • Created social media and web graphics. 

Education

Arizona State University
2020-2021
M.S., Graphic Information Tech.

University of North Florida
2014-2016
B.F.A., Graphic Design & Digital Media

Certs. + Orgs.

LUMA Institute
Practitioner of H.C.D.
2023

Interaction Design Foundation
2020 - Present

Skills

UX Design
Interaction Design
Visual Design
User Research
Wireframes
High Fidelity Mockups
Rapid Protoyping
Advanced Prototyping
Accessibility
Figma
Sketch
Adobe CC
InVision
UserZoom
HTML / CSS

Contact me.

Amanda French
Atlanta, GA