About Me

I have experience working with multiple areas of digital design in-depth, giving me a holistic and more strategic view of the user experience. Whether it is a content page update, or an entire user journey overhaul, I view design as the sum of all of its parts. From brand driven messaging and graphics to simplified and learnable user interfaces, I work to make digital experiences truly engaging.

On a more personal note, I am a mother, wife, and owner of way too many pets. I love toys and have a growing collection of them. Must be a nostalgia thing. My free time is spent as much outdoors as possible hiking, walking, running, camping, whatever I can do. I am always trying to find new challenges for myself both personally and professionally, including pushing the envelope with my dry, somewhat dark sense of humor.

Education

Arizona State University

Master of Science, Graphic Information Technology

University of North Florida

Bachelor of Fine Arts, Graphic Design & Digital Media

Certifications

IDF - Design Thinking
Mar 2020

IDF - H.C.I.
Apr 2020

Design Experience

USAA  —  Designer I
Colorado Springs, CO / Jul 2021–Present

Responsible for creating user experiences for various insurance related products, both member and internal facing. Consults partners on best practices in UX, accessibility, risk management, and best practices. Develops and executes moderated and unmoderated, in-depth user research studies. Delivers research results and recommendations for design and development consumption. Mentors designers on implementing USAA design standards and facilitation. Continuously ideating on future projects and how to bring new ideas and innovation to USAA’s design work.

Compassion International  —  Designer II
Colorado Springs, CO / Mar 2018–Jul 2021

Evaluates and implements UX/UI best practices across the Compassion website and microsites. Consults stakeholders on the user journey and product implementation as well as accessibility. Creates advanced mockups, wireframes, prototypes and front-end code. Develops and executes in-depth user research studies while providing ongoing brand design evaluations. Manages the Compassion.com CMS creating, managing, and continuously evaluating for optimal processes and content. This includes creating graphics, posting content updates and advising on the overall best experience for sponsors and donors.

JEA  —  Digital Communications Specialist
Jacksonville, FL / Jul 2017–Mar 2018

Created wireframes and prototypes in an Agile environment. Evaluated and implemented UX best practices across all digital media for optimal user experiences. Created social media and web graphics. Maintained the JEA.com CMS which included reviewing content and training website contributors. Evaluated and consulted stakeholders on accessibility.

GSM Marketing  —  Art Director
Jacksonville, FL / Mar 2016–Jul 2017

Was responsible for leading art direction and creation of client identities and brand standards, as well as print collateral such as product line sheets, brochures, posters, and marketing packets. Conceptualized website layouts, banners and marketing campaigns while adhering to UX trends and HTML and CSS standards. Implemented new video strategies and design which included storyboards and relevant message graphics. 

RoomCraft  —  Graphic Designer
Jacksonville, FL / Sep 2014–Apr 2016

Designed logo, branding, and packaging, as well as maintained the brand goals and guidelines. Did ongoing collaborations for textile and room coordinate designs and photographed and edited images of product to list in online sales channels, print managing, and assisting with overall design decisions.